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Marketing Management by
Edition: 15th
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Noida Pearson India Education pvt ltd 2018
Availability: Items available for loan: GSFC University Library (6)Call number: 658.8 KOT, ... Items available for reference: GSFC University Library: Not for loan (1)Call number: 658.8 KOT. Not available: GSFC University Library: Checked out (3).

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Strategic brand management : building, measuring, and managing brand equity by
Edition: 2nd
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Prentice Hall of India 2007
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Availability: Not available: GSFC University Library: Checked out (1).

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